About Brava Home:
We’re an IoT company focused on elevating and simplifying the in-home food experience. Our team consists of IoT and consumer hardware rockstars who have shipped products like the August Lock, Kindle and iPhone, as well as product, marketing and business trailblazers who have led multiple companies to high-profile exits. Are you a foodie looking to work with an amazing team that will both challenge and support you? Let’s talk!
Brava’s Social Media & Community Manager is a creative individual that relies on visual storytelling to promote the Brava brand and products across social media channels and within our user community. S/he will work across departments to develop unique social marketing campaigns that focus on educating, inspiring and engaging our customers and ultimately helping to establish the Brava brand, drive user engagement and satisfaction with Brava products.
The Social Media & Community Manager will work closely across our Marketing, Content, Culinary, Customer Care, User Research and Product teams. This individual should bring a uniquely creative perspective and strong sense of authorship while paying close attention to who our customers are and what resonates with them. Both quantitative data and deep qualitative user insights will be available to inform this understanding.
This individual must be knowledgeable about current food, lifestyle and tech landscapes and be passionate about bringing them together through images, videos and stories. A deep understanding and empathy for our users and potential customers is also critical. This person must speak the Brava language - simple, honest, respectful of our customers; aspirational and inspiring but always approachable.
Things you'll own/do:
The key aspects of the role are:
Social Media Management - Being the Brava Brand on Social Channels
Strategically create, manage, execute and grow the company’s presence through social media channels (Instagram, Facebook, YouTube, and other relevant online properties).
Report on all social media analytics and deliver standard analysis and reporting of day to day posts, campaigns, etc.
Community Management - Advocating for the Brava Brand on Social Channels
Manage customer outreach within social channels (interacting heavily with Customer Care and Inside Sales)
Day to day management of the Brava community across all social media channels
Communicate with Brava followers, ensure timely responses
What you know how to do well:
Create compelling content that educates and simplifies often complex products and experiences
Participate in A/B testing of different content approaches to understand our users and potential customers
Other things about you:
You’ve spent at least 2+ years working with content for editorial, web or app experiences
You are fluent in data-driven content strategy
Ideally, you have experience in the consumer facing food / lifestyle/ tech space selling hardware products
Understanding the funnel and content appropriate for each funnel stage
Why you should work here:
You’ll be compensated with competitive salary, equity and benefits
We’ll trust you to do things right
Your feedback and opinions are valued and heard
We’re at an early stage and provide significant career growth opportunity
You’ll be creating something that people love and use on a daily basis!